They've revived those ads for Britney Spears' perfume -- "Fantasy: Everyone's Got One". I suppose my fantasy would be finding out just who would want to smell like /her/.
(Or more to the point, who would pay $40 to do so when all you really need to do is wake up on a stranger's floor after pack of smokes, a pint of Jack Daniels and a broken condom...)
But this defies me even more. If it's a gag, then it doesn't work; if it's real, it's far more terrifying than smelling like Britney. *
It sort of backs of my theory that American culture is Teh Fails.
*Although really, the Obesity epidemic being what it is, this oughtn't to be as shocking as it is.